Disney War

Author, James B. Stewart, provides a chronological account of the Walt Disney Company during the Eisner 20-year tenure.  This book of nearly 600 pages dives in to the details of the events, players, tragedies and successes that surrounded the on-boarding of Michael Eisner, his career as Chairman and CEO, and the drama surrounding his departure. 

The book is divided into three sections: The Wonderful World of Disney, The Disenchanted Kingdom, and Disney War. 

Walt Disney: The Triumph of the American Imagination

Walt Disney: The Triumph of the American Imagination by Neal Gabler (2006).

While I haven’t read every biography of this famous visionary, this book about Walt Disney has to be one of the most comprehensive studies of his life.  The attention to detail and depth of research and investigation are exceptional.  The references, notes and bibliography comprise around 100 pages of the 880 page, 2.8 pound volume.

Animation is creating the illusion or alternate reality of life (see the Wikipedia article Disney Animation: The Illusion of Life).   Gabler describes how Walt had an insatiable desire to bring a perfect alternate reality to life.  This steered his passions and energy throughout his life.  Through animation, Walt could project joy, hope, struggles, persistence and emotion onto the two dimensional world of the silver screen.  His desire for perfection demanded quality and innovation.  From the early shorts where he pioneered new levels of animation and synchronized sound (Steamboat Willie) to the realism of Snow White and the Seven Dwarfs, the first American animated feature film in movie history, Walt wanted to bring a new level of entertainment to the masses.  He was shaping a reality that would stir people, cause them to laugh and to cry, to enjoy and to aspire. 

Walt was never happy with status-quo.  With the success of Snow White fueling his dreams, he built the Burbank studio to bring to life something even greater.  With Walt pushing for greater realism in animation, Pinnochio and Bambi were trying to exceed Snow White.  But his heart was always leaning toward something grander.  Consistently Walt would become bored with what he had mastered and would need to push through some new wall.  After Snow White, that would be Fantasia.  He wanted to bring music to life on the animated screen.  This new feature would pioneer an early stereophonic technology called Fantasound, making Fantasia the first commercial film with multichannel sound.  The film opened to mixed critical reaction and failed to generate a large commercial audience, which left Walt in financial straits, something that characterized most of his life, at least until Disneyland.  Author, Neal Gabler comments about this in a Q&A session on Amazon.com:

It is astonishing that Walt Disney was always–and I do mean always–in dire financial straits until the opening of Disneyland. The primary reason wasn’t that his cartoons weren’t making money, because they were–at least until the war in Europe when the loss of that market meant disaster for the features. But even as they were making money, the studio was losing money because Walt was constitutionally incapable of cutting corners, enforcing economies, laying off staff. The only thing about which Walt Disney cared was quality. He thought that quality was the way to maintain his preeminence, though quality also had the psychological advantage of letting him perfect his world. The problem was that quality was expensive. To cite just one example, Walt spent more than a hundred thousand dollars setting up a training program for would-be animators, though even then the return was small because Walt was so picky that very few of the candidates actually qualified to work at the studio. Money meant very little to Walt Disney. It was only a means to an end, never an end in itself.

After Fantasia, Walt needed something new but instead found himself trying to manage and sustain his studio.  The creative “family” he had created over the years turned on him with a strike and the unrelenting creditors demands soon steered him toward survival mode.  Walt and his brother Roy managed to keep the studio together, but at a cost of quality.  Economically produced features like Dumbo and a long string of government sponsored shorts and educational films helped float the studio through hard financial times.  Walt was unhappy in his new role.  Instead of inventing something new, Walt invested in new hobbies, backyard railroad and minatures (from Wikipedia):

During 1949, Disney and his family moved to a new home on a large piece of property in the Holmby Hills district of Los Angeles, California. With the help of his friends Ward and Betty Kimball, owners of their own backyard railroad, Disney developed blueprints and immediately set to work on creating a miniature live steam railroad for his backyard. The name of the railroad, Carolwood Pacific Railroad, originated from the address of his home that was located on Carolwood Drive.

Walt’s passion for the railroad and building miniatures was intertwined with his next great adventure in creating a new reality:  Disneyland.  To dislocate from the now mundane pressures at the Studio, Walt poured renewed energy into his newly formed WED Enterprises to dream and create Disneyland.  This would occupy his focused interest for several years of planning, financing, constructing and operating (with Walt taking personal attention to details and continually “plussing” the park).   Walt loved to meet a challenge and financing Disneyland was definitely a challenge.  However, he had a solution:  Television.   Walt led the charge to bridge the gap between film studios and television.  He has been fascinated with the new medium and his Disneyland idea propelled his desire to enter this new world.  Using a series called Disneyland  and later after the opening of the park, Walt Disney Presents that aired on ABC, Walt would personally host the show that consisted of cartoons, live-action features, and documentaries.  Much of the material was designed to create awareness for Disneyland but was also used to promote upcoming studio feature films.  The show later moved to NBC and taking advantage of the new color television changed its name to Walt Disney’s Wonderful World of Color.

When he did finally pull away from the operations of the park, it was only to focus his attention on a new form of animation, this time in three-plus dimensions: audio animatronics.  Among other things, Walt was focused on creating a believable moving human model in the “Great Moments with Mr. Lincoln” exhibit for the 1964-1965 New York World’s Fair.   After the success of the Mr. Lincoln exhibit, this and other attractions created for the fair (“It’s a Small World” and “Progressland”) were relocated to Disneyland.

Community planning became the next focus on Walt’s life.  He wanted to take the clean and controlled environment that he had been able to create at Disneyland and expand that to a scale of a city.  He invested time and energy researching city planning.  He wanted to bring an idealized community to life through his Experimental Prototype Community of Tomorrow (EPCOT).  This began his search for land that eventually ended up in Florida and became the plans for Disneyworld, now the largest and most visited theme park in the world.  Sadly, he would die on December 15, 1966, prior to realizing the next step in his dream. The night before Walt died, Roy had visited the hospital room and said that he was staring at the ceiling and pointing to where everything was going to be located at EPCOT, including the entrance and exit roads.   With Roy’s leadership of the company, Disneyworld did open but Walt’s community of tomorrow would not be realized.  Instead, a world’s fair, theme park version of his ideas would open in 1982 and be named EPCOT.

Music and Sound

Sound

I have been looking for good tools to create and edit soundtracks for my projects.  Thanks to a friend, I have a MIDI keyboard and a Roland D110 synth module.  It has that great synth sound!  I haven’t found a good MIDI editor/sequencer yet, but there are a few multi-track recording programs that are worth noting.

Roland D-110 Multi Timbral Sound Module

(Roland D-110 Manual)

Sound Creation

A friend pointed me to a great tool called SynthEdit that allows you to create your own synthesized sounds.  It takes MIDI input.  I highly recommend but be warned, you will spend too much time with this! 🙂    A good online resource by the author of several great YouTube tutorials on SynthEdit is here: http://www.xoxos.net/  Later we found a similar tool, but with a much better interface and features: SynthMaker.

Here is a good book, “How To Make A Noise – A comprehensive guide to synthesizer programming” located here: http://www.noisesculpture.com/index.html

Sound Recording / Editing Tools

For Mac user: go with GarageBand

For Linux: Rosegarden

For PC:

Cubase Studio 4
Ableton Live LE
Cakewalk Music Creator
MAGIX Music Maker

KVRaudio.com keeps a data base and reviews of all the apps.

MIDI Software Synthesizers / Sequencing / Editing Tools

The KORE player from Native Instruments is a free MIDI software based synthesizer.  It comes with several synthesized and sampled instruments.  You can purchase additional sounds through their website.  These sounds are simply amazing.

The Best Digital Audio Workstation  software?

There is a great article on Beginner Guitar HQ that will help you find the best Digital Audio Workstation (DAW) software – check it out here.

Animation

Introduction

I had just started my programming journey into the digital world when TRON appeared in theaters in 1982.  The movie inspired me to pursue my hobby and eventually my career in Computer Science. 

3D Modeling

I have always had a love for 3D modeling.  I assembled my first 3D modeling tool during my Sophomore year in college using C++, X11 Motif and Sun hardware.   Recently I discovered POV-Ray, an open source ray-tracing program that uses a simple Scene Description Language to model primitives.  Naturally, this fits well with the models in TRON so I spent a few hours render various TRON-world objects.   Click Here to see my TRON section.

Tools

Modeling Programs:  Wings3d (freeware), Silo3d (trial-ware), Blender3d (open source)

Converters between 3D formats
Anthony D’Agostino’s Python Scripts for Blender
ExtremeUV

Free renderers
Povray
Yafray
Art of Illusion
Pixie (RIB)
3Delight (RIB) (free for non-commercial use)

Free 3D programs
Anim8or
Art of Illusion
Blender3D
Wings3D

Information about Music and Sound: http://www.jasonacox.com/wordpress/?p=23

Bob Iger on Disney Technology

Bob Iger, CEO of TWDC, talks about the emphasis of Disney on online technologies…

Transcript:

We’re not really embracing technology, we’re embracing consumers. Consumers are using technology in order for us to be relevant to them. We have to keep the consumer in mind and use technology to make the product either more valuable or more accessible or just better.

On the social networking side, it’s an experience online that you’re either entertaining yourself with others or participating in social networking experiences. Social networking is not just among Gen X and Gen Y, but even younger people. We saw a company called Club Penguin that was doing it quite well. It’s an online gaming world that you can do with others, and you can use your success or lack thereof in games to acquire currency and create a better life for yourself.

We bought Club Penguin and are using the creative team and technology to build other online virtual worlds and social networking experiences for other Disney franchises. We have a coterie of rich franchises, and people want to engage with or as part of them. This will allow them to be immersed even more in their franchise world.

We’re doing it with Pirates Online, and we’re going to do it with the new franchise we’re developing called Fairies. We’re also doing it with Princesses, and you can see that happening with a number of other Disney properties. We’re embracing the consumer and using technology to do so.

This is a little laboratory of a business for us. It’s a billion-dollar business that generates digital revenue at the company. It’s not just domestically but globally, we’re rolling out versions of Disney Calm in the UK, Japan, China, Australia, and France. This will not only grow revenue but also grow the brand in the association.

In three years, the 1 billion-dollar business will be much bigger. It will create a fair amount of growth for us, and some of that will be cannibalistic of current business, but a lot of it will be incremental. We’re going to reach more people in more ways, and as people spend more time engaging with entertainment on a global basis and more money, that’s a great thing for us.

Social media for us will continue to grow, but the business that will do online or digital equations will come in from many different revenue streams, such as subscription services, direct sale video on demand, micro payments, and advertising. We’ve spent a lot of time developing ways that we can enable advertisers to reach people with our product in new platforms.

Social media is not just about the 20-year-old or the 25-year-old or the 18-year-old going on Facebook or MySpace. It’s about kids using their computers and broadband-enabled computers for entertainment much more than the generations before them. We believe that the broadband-enabled computer will be a primary source of entertainment for kids in the years ahead.